For the woman paying for ChatGPT and Claude who knows she's barely scratching the surface.
That's not luck.
That's the setup.
AI Start Here · One-time $37 · Instant access
Introducing
An interactive app that walks you through setting up ChatGPT and Claude for your business, so both tools know who you are, how you work, and what you need - before you ask for anything.
Before + After Audit. See exactly how far you've come.
Every setting. In the right order. Once.
Models, Projects, Skills, Artifacts - all of it.
Finally. The actual answer of Chat or Claude?
Firm believer that if it works in a ninety-minute nap window with a newborn on your chest, it works.
I'm not a tech educator. I'm a business owner who fell deeply into AI in November 2022 and never came back out.
I have three little girls, I work during nap windows, do the daily school run, and build in the cracks of real life. Everything I teach has been built under pressure, tested in real time, and used by me first while trying to grow a business and raise a family at the same time.
Over the last few years, I've watched every wave of “this changes everything” move through the AI space. I know what's hype, what's noise, and what's actually useful when you're trying to build a business and a life at the same time.
AI Start Here is the setup I wish someone had walked me through on day one. The foundations that make AI actually useful for women.
10,000+
Women trained in using AI
$30k
Months as a stay-at-home mum
Since 2022
Day one of ChatGPT
3 kids
Under seven, building in nap windows
Built in Claude Code
This AI Start Here app, AI Brandprompt™, Lainey (a complete AI-powered operating system), and a full course platform - all built by me, in nap windows, six weeks postpartum.
I remember picking up my phone and my entire feed was Claude, Claude, and more Claude.
New creators I had never seen before, with massive followings that were growing by the thousands overnight. They had some very confident takeson how ChatGPT was dead, talking about how to move from ChatGPT to Claude, and they had all the tips and tricks, telling you here's everything you need to know about Claude.
For about three days, I had a bit of a freak out.
Have I missed the boat here?
I've been building my entire business with AI since ChatGPT dropped. I had my first $30k month, trained over 10,000 women, and how to use AI properly.
I freaking love AI. I've missed the boat.
So I did what any slightly unhinged new mum does, I went down a rabbit hole and looked at all of it. Every single post.
They'd all done the exact same thing. Opened Claude, asked it to scrape TikTok for the viral posts, copied the output, and posted it as their own.
Word for word identical. Different face, exact same content, over and over and over.
Not a system in sight. Not a foundational setup. Not three and a half years of figuring out what actually works.
from a voice memo!
real life, working in nap windows on a Wednesday
She opens Claude.
She gets what she needs.
She moves on.
That's not a different tool.
That's a different setup.
real life, working in nap windows on a Wednesday
She opens Claude.
She gets what she needs.
She moves on.
That's not a different tool.
That's a different setup.
yep. tried them all.
And the outputs are still generic. Still not quite you. Still taking forty-five minutes to edit into something you'd actually post.
None of those things fix the actual problem.
The actual problem is this:
Every time you open a new chat without your full context loaded in, your AI has to fill in every gap in what it knows about you with something.
And what it fills those gaps with is the average of everything it's been trained on.
The average of every business educator, every caption writer, every coach, every content creator and every email sequence ever written.
What it generates might be correct and coherent. BUT, it sounds nothing like you.
That's a setup problem.
And it's totally fixable, in one sitting, in the right order.
They skipped the setup,because nobody showed them how.
“Why didn't I start using this sooner. I've been using ChatGPT for months and never realised the difference proper setup makes. Now it actually feels like it knows me.”
Sarah · Naturopath
“I just created an entire month of content on Monday. It took me an hour. Are we cheating? Because this is what I imagined AI was supposed to feel like.”
Mel · Personal trainer
“I just finished your AI Start Here course and Brandprompt and they were UNREAL. I'm on holiday and I inhaled them over a couple of days. Can't believe how much I've learned. Will definitely be buying CashStack and anything you've got coming.”
Amelia · Psychologist
“I'm actually laughing out loud right now. I just punched out like fifty content ideas without editing a single one. Oh, everyone needs a Jess Clark.”
Tash · Social media manager
“I got my mum to sign up because I was raving about it. She's loved the training and learned so much - she's telling her friends about it now. Excited for whatever you put out next.”
Liv · Brand designer
“I whipped up two blogs last night on Chat. They used my voice, my language, my tone, the whole thing. Honestly, you have been a godsend.”
Em · Business coach
“I was one of those copywriting people who was all 'I don't need a robot to write for me'. But like, yes I do. I actually really do. Hashtag converted.”
Kat · Systems strategist
An interactive app that walks you through setting up ChatGPT and Claude for your business, so both tools know who you are, how you work, and what you need - before you ask for anything.
Before + After Audit. See exactly how far you've come.
Every setting. In the right order. Once.
Models, Projects, Skills, Artifacts - all of it.
Finally. The actual answer of Chat or Claude?
Take a peek
Before we touch a single setting, I want you to see something.
We audit exactly how you've been using these tools, and I'll show you the exact momentwhere it's been breaking down.
Most women have their “oh. THAT'S what's been happening” moment here.
You will not be able to un-see it.
After this
You know exactly what has been costing you time, context, and decent outputs.
Not “here's how to log in.” The actual setup.
Memory. Custom Instructions. GPTs vs Projects vs Chats. The different models, and when to reach for each one. How I organise my own ChatGPT for a real working week. Not a demo account. My actual one.
After this
ChatGPT has real context about you. It stops meeting you like a stranger.
Claude and ChatGPT are not the same. They think differently, they're built differently, they need to be set up differently.
Projects. Skills. Artifacts. Co-work. Code. Sonnet vs Opus vs Haiku, and why this is the reason you're hitting usage limits before lunch.
After this
Claude is configured, contextualised, and finally doing what it's actually capable of.
What I use each AI platform for, when it makes sense to have both, when you can rotate and save $20+ a month.
I also talk through how to move between them without losing the contextyou've worked hard to build.
After this
No more guessing. You know which one to open and why.
I build in Code, and pick up right where I left off directly inside Codex without having to start from scratch
Now use the setup to save time and make money.
Bonus
This is the part where it gets exciting.
One of my clients took ChatGPT Cash Stack, my complete content and sales system, and loaded it straight into a Claude Project with the same framework, same instructions, but a completely different platform.
How?
She had the right setup, and she loaded a real system into it.
Same system. Two platforms. Twice the output, half the effort.That's what the setup unlocks - every system you build from here compounds because the foundation underneath it actually works.
This bonus shows you exactly what's possible when you do the setup properly.
Your outputs are fine. Sometimes they're good. But they're not quite you. You edit them for longer than it would have taken to write the thing yourself, and you've started to wonder if AI is just… not for you. It's for you. The setup is just missing.
Not wrong-wrong. Just at about 15% of what they're capable of. You're on the right platforms. You're just not configured. After AI Start Here, both of those subscriptions start earning their cost.
It's not a different tool. It's not a better prompt. It's that their AI knows who they are before they type. That's the setup.That's what this is.
This is a model problem, not a plan problem. There are five Claude models. Two of them will drain your limit in an hour. The right one for the right job means you never hit a limit during a working session again.
New platforms. New models. New terminology. You don't know where to start and you don't want to spend six weeks figuring it out. One sitting. Both platforms. Done.
Opening Claude and knowing exactly which model to use without googling it.
Both platforms configured with real context - so your AI knows enough about you to stop working blind.
No more starting from scratch every single session.
No more hitting usage limits mid-week and panicking.
No more paying for tools you're using at 15% of what they can actually do.
Knowing where to go, what to open, and what to do next - every single time.
Finally feeling like you actually know what you're doing inside these tools.
Not even a little. This is built so you configure as you go, step by step, both platforms, with exactly what to click and why. If you can open an app and follow along, you can do this.
Probably more for you than for someone just starting. Most women who've been using AI for months realise partway through that they've never actually set it up. They've just been chatting into a void and wondering why the outputs feel off. The longer you've been using it without the foundation, the bigger the difference you'll feel.
No. Both platforms are covered so you understand the full picture, and by the end you'll know exactly whether you need both, or whether you can rotate and save money every month. Start with what you've got.
Same answer. Both are covered. You'll leave knowing what each one is actually for, and you might find you want to add the other, or you might decide one is enough for where you're at. Either way you'll make that decision properly instead of guessing.
This gets your platforms properly configured with foundational context, so your AI stops working blind and starts working with something real. If you want AI that truly sounds like you at a deep brand level, that's what Brandprompt is for. AI Start Here is the step that comes first. Think of it as getting the tool ready. Brandprompt is what makes it yours.
Almost certainly because you're running Opus on everything. Claude has three models, and most women don't know the difference. This is covered in the Claude setup section. One model switch alone will fix your limits immediately.
It's an interactive app, not a video course you watch and forget. You work through it step by step, configuring both platforms as you go. By the time you're done, it's done. Not something you'll come back to one day. Done now.
One afternoon. You can break it into sessions if you need to. Everything saves as you go. But most women get through both platforms in a single sitting.
No. AI Start Here is the setup layer, getting both platforms properly configured. Brandprompt is what makes AI actually sound like you at a brand level. They're sequential. This comes first. You'll understand exactly what I mean by the time you finish.
No. Cash Stack is the content and sales system that runs on top of a properly configured AI. AI Start Here is the foundation. Cash Stack is what you build on it. The order matters.
Then you probably have a lot of knowledge and not enough foundation underneath it. Most AI education skips the setup entirely and goes straight to the interesting stuff. This fills the gap that everything else assumed was already done.
Yes. The second you purchase you're in, and it's yours forever. Come back whenever platforms update, whenever you add a new tool, or whenever you want to check your setup is still solid.
The platforms update constantly. That's never going to stop. But what we're teaching is the logic of setup, not just the location of buttons. When things move, you'll know what you're looking for and why. That knowledge doesn't age.
Because the setup is the part nobody charges for. Every other AI course charges for the prompts and the strategies that come after it. But none of that works if the foundation isn't right. $37 gets you the foundation. Done once. Everything else you ever buy for AI works better because of what you did here.
Immediately. The second you purchase, you're in.
Yes. Reply to any email you get from me and I read every one. You can also DM me on Instagram @thejessclark.
AI Start Here
$37
Instant access. Lifetime access.
Both platforms. One sitting. Done properly.
Instant delivery. Work through it at your own pace.
Have a question? DM me on Instagram @thejessclark.
